4 Branded Merchandise Trends To Inspire You In 2022
2021 changed everything, including trends for promotional products! From lockdowns to changing work environments and increased competition -the current global crisis has certainly had an impact on how consumers send, receive and use promotional products.
As a business owner, it’s important for you to keep up to date with the trends of promotional products that your customers want and need. So what products should you have on your radar for 2022? Read on to find out!
VIRTUAL EVENT GIVEAWAYS
In this new world of lockdowns and social distancing, one thing is certain -virtual events aren’t going anywhere! As businesses turn to the online world to offer services, courses, masterclasses and events, there’s one sure way to add a physical touch so that your customers feel connected to you and your brand: virtual event giveaways!
Use virtual event products as a way to say thank you for being part of your event and brand’s community. By doing this, you'll be creating a connection that your customers crave.
WORK FROM ANYWHERE PRODUCTS
With an increase in people working from home due to the pandemic, office items are becoming an increasingly popular promotional item. What’s the most important factor to consider when choosing a work-from-home product? Its usefulness. 64% of work-from-home products will be kept by consumers if they deem them useful. Think of products that keep workers organised, productive and comfortable from their home offices, such as a wireless phone charge or a laptop stand.
ECO-FRIENDLY ITEMS
Customers are after more than just quality products and services these days. They are looking for brands that align with their personal values. Did you know that 46% of consumers have a more favourable opinion of a business if the promo product they received was environmentally friendly? So giving an eco-friendly promotional item will not only help showcase your business’ ethics but make your brand more credible & memorable!
CUSTOMISED PRODUCTS
Customisation is a powerful marketing tool! Not only are consumers wanting and demanding it, but they’re also willing to pay more for it. In fact, according to Adweek, customisation can increase marketing spend efficiency by up to 30%! Choosing promotional products that can be fully customised is a great way to appeal to your customer base. As consumers continue to embrace individuality, don’t be afraid to go bold with some of your products and designs! People want to stand out, and you can use your custom promotional products to help them do it.
LOOKING FOR BRANDED MERCHANDISE?
We’re here to help you find the best branded merchandise solution; one that fits your brand and covers all of your needs! At Print This Brand That, we supply quality custom promo merch that attracts your ideal audience and makes your brand stand out. We can supply virtually any product -simply get in touch for a quote here! Once your order is placed our design team will make sure everything is ready for print. Then you just sit back and wait for your order to arrive!